Grayscale Menswear Captures

Linda Evangelista for Interview Russia September 2012 is Sophisticated

Linda Evangelista poses for the Interview Russia September 2012 issue in a quirky and chic spread. Photographers Daniele and Iango have captured the classic supermodel in gray-scale photos wearing over-sized tartan pants, blazers, power suits and trench coats all styled by Patti Wilson.

These pieces were inspired by the Ray Petri's Buffalo menswear style, and they include sporty pieces from Giorgio Armani, Prada, Calvin Klein and Thom Browne. The hair stylist Luigi Murenu has added to the boyish look by cutting Linda's hair into an ultra-sleek short bob.

This striking and fun cover has a pop culture style with red accents. Here we see Linda reveal her versatility to be a fashion chameleon, and she never fails to impress.

Gray-scale Fashion
There's an opportunity to create more collections with gray-scale palettes to appeal to those who want a sophisticated and quirky look.
Power Suits
Designing power suits that fit well with the contemporary style is a great innovation opportunity for designers.
Ultra-sleek Short Bob Haircut
Designing hairstyles that fit well with the boyish style is an innovative opportunity for hairstylists.

Industries Being Reshaped

Fashion
The fashion industry can benefit from these trends by designing more gray-scale fashion collections, power suits, and boyish hairstyles.
Entertainment
The entertainment industry can make use of these trends to create visual appeal in movies or television shows.
Beauty
The beauty industry can explore the opportunity to create more makeup looks and styles that complement the gray-scale fashion trend and boyish hairstyles.
SCORE
2.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 38%
Activity 32%
Freshness 8%

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