This boutique hotel is located in the center of New York City on Madison Avenue and 41st Street. The hotel is designed just like a library. This is a home for more than 6,000 books, which is the largest collection of rare book in New York City. Each floor is named from Dewey Decimal System e.g. Social Science, Language, Math and Science, Technology, and so forth.
Implications - With many businesses largely offering the same types of products and goods, corporations need to differentiate themselves through novel ideas. The hotel and hospitality industry accomplishes this by incorporating themes into their businesses. Corporations in other industries can follow suit and craft their businesses around kitschy concepts.