Sophisticated Smart Watches

The LG Watch Urbane Blends Classic Aesthetics With Modern Technology

The LG G Watch Urbane is a luxurious all-metal Android Wear smart watch set to be unveiled at Mobile World Congress 2015.

This smartwatch is equipped with a 1.3-inch full circle P-OLED display albeit with an arrow bezel that gives it sleeker lines and an all-round streamlined appearance. The device's stainless steel body is available in either polished gold or silver finishes and is complemented by a classy stitched natural leather strap. A touch user interface makes it easy to access smart features, and the device is compatible with phones running Android 4.3 and up.

Many people think of smart watches as unseemly, cumbersome devices thrown onto a wrist strap but the LG G Watch Urbane looks as great as any regular luxury watch, proving that technological function and aesthetic sophistication can certainly go hand in hand.

Luxury Wearables
The integration of luxury design into wearable technology opens up opportunities for high-end fashion and jewelry brands to enter the wearables market.
Seamless Design
The demand for smart devices with streamlined and sleek designs is prompting tech companies to prioritize design innovation.
Invisible Technology
As wearable technology advances, there is an opportunity for companies to develop products that are seamlessly integrated into everyday items, making the technology appear nearly invisible.

Where This Applies

Fashion
With the rise of luxury wearables, opportunities abound for high fashion brands to enter the wearables market and create pieces that are both stylish and functional.
Technology
Tech companies are investing in design innovation to create appealing and cohesive product lines in the wearable technology sector.
Retail
As smart watches and other wearables become more mainstream, there are opportunities for retailers to create curated shopping experiences for customers looking for fashionable and functional wearable technology.
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 86%
Freshness 8%

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