Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Leo Kempf's Speech Bubble Table is Made from Cardboard

 - May 25, 2009   Updated: Apr 20 2011
References: leokempf & materialicious
I absolutely love Leo Kempf's Speech Bubble table. Not only is it a great centre-peice for a living room, it is also Eco-friendly! Made entirely from recycled cardboard, this table really makes a statement.

This conversation starter is also light-weight and still durable enough to handle the everyday uses of a regular coffee table.

Implications - Even the most basic shape can be identified as a pop cultural icon, such as a speech bubble or smiley face. This is because of years of reinforcing a shape's meaning, which is what most brands hope to achieve with their logos. The best way to do this is to have a logo used even when an ad or promotion is not involved, making the logo its own symbol.