First rule of Trend Hunting: be objective. OK, there is a new line of leather for men from Rock & Republic that calls itself Leather Puffer Jacket.
The jackets are made of 100% quilted leather that is lined with nylon. They have banded color and snaps, ribbed knit cuffs, slanted and zipped side pockets with loads of detailing. $680 and it's yours (plus shipping.)
Implications - Male shoppers are taking more risks with their fashion. No longer looking for super masculine styles, men desire pieces which allow them to explore different sides of themselves. Designers could focus on creating more abstract designs for the men's demographic.