The Le Chateau LoveBirds Campaign Makes Viewers Swoon
Malika Renee Butss — February 8, 2014 — Fashion
References: le-chateau.co.za & dropbox
Le Chateau is gearing up for Valentine’s Day with romantic photos featured in its LoveBirds lookbook.
Just in time for the hustle and bustle of Valentine’s Day, LoveBirds by Le Chateau is a series of photos featuring fashion editors and photographers to restaurant owners and their little bundles of joy. Capturing the true essence of love and romance, it effectively promotes dazzling styles and attire by the La Chateau retailer. The people in these photos are seen to be smiling and thrilled to be by the side of their loved ones. These enthusiastic people are also seen dressed in intricate fashions from classic gowns with sheer skirts to off-white trench coats accented with leopard print gloves.
These fashions are sleek, chic and absolutely lovely.
Just in time for the hustle and bustle of Valentine’s Day, LoveBirds by Le Chateau is a series of photos featuring fashion editors and photographers to restaurant owners and their little bundles of joy. Capturing the true essence of love and romance, it effectively promotes dazzling styles and attire by the La Chateau retailer. The people in these photos are seen to be smiling and thrilled to be by the side of their loved ones. These enthusiastic people are also seen dressed in intricate fashions from classic gowns with sheer skirts to off-white trench coats accented with leopard print gloves.
These fashions are sleek, chic and absolutely lovely.
Trend Themes
1. Romantic Lookbooks - Opportunity for fashion retailers to create romantic lookbooks to capture the essence of love and promote their designs.
2. Valentine's Day Fashion - Opportunity for retailers to curate unique and dazzling styles and attire specifically for Valentine's Day.
3. Intricate Fashion - Opportunity for retailers to showcase intricate and stylish fashion designs in their lookbooks.
Industry Implications
1. Fashion Retail - Fashion retailers can utilize romantic lookbooks to showcase their designs and attract customers for Valentine's Day.
2. Photography - Photographers can leverage romantic lookbooks as a concept to capture and showcase love and romance in their work.
3. Event Planning - Event planners can incorporate romantic lookbooks as inspiration for creating romantic and dreamy events for couples and weddings.
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