Bizarre have done it again with their awesome editorial and cover theme of 'Latex Clad Superheroines.'
This particular photoshoot was created to reflect this month's comic special in the magazine. Is there a better excuse to get Raven (Olivia Rabanal) to save the world? Actually, I think that in theory, she would have had more success in doing so if she kept more clothes on!
Implications - Consumers are drawn to products or services that evoke feelings of nostalgia. These nostalgia-inducing products allow consumers to feel akin with the product and the company, creating a strong bond. If companies include retro or classic themes into their goods or advertisements, such as the advertising shown, consumers are likely to be drawn to them based on past experiences and familiarity.
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