Made for the American Cultural Associations of Language Schools, this Language Schools: Finger ad demonstrates the importance of language rather than relying on other substitutes for communication.
A first glance at the Language Schools: Finger ad may have you missing the point as well. Instinctively, consumers will read the subtitles at the bottom, regardless if they speak the language presented or not. According to Ads of the World, the words say "Don't miss the movie while following the subtitles." Another look at the picture will have the reader realize the classic image has been altered with the use of the middle finger.
Using subtle humor, the Language Schools: Finger ad is a perfect example of advertising that draws you in and keeps you there until the message is clear.
The Language Schools: Finger Ad is Quietly Humorous
1. Subtle Marketing - Disruptive innovation opportunity: Explore creative ways to capture consumers' attention and deliver messages through subtle and humorous marketing.
2. Language Advertising - Disruptive innovation opportunity: Develop advertising campaigns that focus on the importance of language and effective communication.
3. Visual Storytelling - Disruptive innovation opportunity: Utilize visual imagery and clever manipulation to tell compelling stories in advertising campaigns.
1. Advertising - Disruptive innovation opportunity: Incorporate subtle humor and clever visuals into traditional advertising methods to create more engaging and memorable campaigns.
2. Language Schools - Disruptive innovation opportunity: Embrace creative and unconventional approaches to promote language learning services and highlight their unique benefits.
3. Marketing and Communication - Disruptive innovation opportunity: Explore new ways to effectively communicate messages and engage audiences through innovative marketing techniques.