Famed photographer Terry Richardson shot this cover spread for Purple Mag entitled Lady Gaga x Supreme. It’s not the first time Richardson has worked with Gaga -- he was her former art director. The photo features the pop star in a sultry pose with smudged makeup biting down on a Supreme bag.
The Lady Gaga x Supreme cover is for the Spring/Summer 2011 issue of Purple magazine, but you can get a sneak peek at the cover in the gallery.
Key Themes Behind This Trend
- Smudged Makeup Trend
- The trend of deliberately messy makeup on celebrities presents an opportunity for cosmetic companies to develop new product lines and techniques.
- Celebrity Collaborations Trend
- Collaborating with popular celebrities for campaigns and products can boost brand exposure and sales for companies.
- Magazine Cover as Advertisements Trend
- More brands are leveraging the popularity of magazine covers and enlisting celebrities to advertise their products on them.
Where This Applies
- Cosmetics Industry
- Cosmetic companies can capitalize on the smudged makeup trend by developing new products and techniques that cater to this trend.
- Fashion Industry
- Fashion brands can increase exposure and sales by collaborating with celebrities for campaigns and product lines.
- Publishing Industry
- Leveraging magazine covers for advertisements can generate revenue for both publishers and brands.
