Lacoste and Highsnobiety work together for the first time to present a new collection that elevates classic silhouettes with a shared design of an eggshell color palette. The capsule is comprised of seven pieces in total and features oversized silhouettes and boxy fits for a relaxed look.
It starts with a sweatsuit that is made from a comfortable double-face piqué material and also shines a spotlight on one of Lacoste's most famous products -- the polo top. The classic silhouette with two buttons and an embroidered logo on the left side of the chest is seen in a new angle with a baggy structure and co-branded details in the same position with the similar two buttons.
Image Credit: HIGHSNOBIETY / MARCIN T. JO?ZEFIAK
Why This Trend Is Growing
- Collaborative Streetwear Collections
- The collaboration between Lacoste and Highsnobiety highlights the trend of brands coming together to create unique and highly coveted streetwear collections.
- Elevated Classic Silhouettes
- Lacoste and Highsnobiety's collection demonstrates the trend of updating and refining classic fashion designs to appeal to modern consumers.
- Relaxed and Oversized Fits
- The capsule collection from Lacoste and Highsnobiety showcases the trend of oversized and boxy fits, catering to the growing demand for comfortable and casual streetwear styles.
Industries Being Reshaped
- Fashion and Apparel
- The collaborative streetwear collection by Lacoste and Highsnobiety presents an opportunity for the fashion and apparel industry to tap into the growing demand for unique and limited-edition designer collaborations.
- Streetwear
- The capsule collection by Lacoste and Highsnobiety taps into the streetwear industry, offering a fresh and elevated take on classic designs.
- Retail and E-commerce
- The collaboration between Lacoste and Highsnobiety presents an opportunity for retailers and e-commerce platforms to attract fashion-forward consumers seeking exclusive and on-trend streetwear pieces.
