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Extreme Crafts

Knitted Harley Davidson

— March 28, 2008 — Unique
I always marvel at stuff like this. Even though this knitted Harley Davidson obviously has no functionality that I'm aware of, the tremendous work that went into putting this project together and bringing it to fruition is worthy of admiration. I suppose that the person or persons who did this are die-hard, hard core Harley Davidson fanatics and the creation will certainly be a great conversation piece at parties.

Implications - The recent recession prompted budget-conscious consumers to craft their own products instead of making expensive purchases. Now that many customers have recovered financially, they seek products that have handcrafted qualities. They appreciate them for their uniqueness as they are of limited availability, as well as for their high-quality materials. Companies can appeal to their target markets by manufacturing products that are handcrafted instead of factory-made.
Trend Themes
1. Handcrafted Products - Companies can tap into the growing demand for handcrafted products by manufacturing items that have a unique, limited availability, and high-quality materials.
2. Budget-conscious Consumer Shift - The recession-induced trend of consumers opting to craft their own products instead of making expensive purchases is now evolving into a preference for handcrafted products.
3. Uniqueness and Conversation Pieces - Consumers are seeking products that serve as conversation pieces and exhibit a unique craftsmanship, creating opportunities for companies to manufacture attention-grabbing items.
Industry Implications
1. Fashion - Fashion brands can capitalize on the trend of handcrafted products by incorporating unique handcrafted elements into their designs, appealing to fashion-conscious consumers.
2. Home Decor - Home decor companies can produce handcrafted items that add a touch of uniqueness and conversation-starting appeal to consumers' living spaces.
3. Artisanal Food and Beverage - The demand for handcrafted products extends beyond physical goods, providing opportunities for artisanal food and beverage brands to cater to consumers seeking unique and high-quality culinary experiences.
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