Waterproof Rubber Backpacks

Hunter Creates a Knapsack Design Based off its Popular Rain Boot

The Hunter brand is probably most well-known for its traditional technicolor rain boot designs but now the company is creating these sleek knapsack designs that offer the same waterproof guarantee as their boots.

These rubber backpacks are ideal if you live in a rainy climate and you don't want your personal belongings to get soaked. While a rubber backpack sounds like it would be extremely bulky, these Hunter knapsacks are surprisingly slender with a sleek design. The bag comes in a square shape with two side pockets. Made from bonded rubber, these black backpacks are incredibly stylish and they come with the same red and white hunter logo that the brand's popular rain boots come with. The best part of this bag is it comes with an internal laptop pocket that is perfect for keeping your computer high and dry.

Waterproof Backpacks
Hunter's rubber backpacks offer waterproof protection for everyday use in rainy climates.
Fashionable Functionality
The sleek design of Hunter's rubber backpacks provide both style and functionality for outdoor activities.
Brand Expansion
Hunter's innovative rubber backpacks contribute to the expansion of the brand's product offerings beyond traditional rain boots.

Where This Applies

Fashion
Hunter's rubber backpacks incorporate fashion and function to meet the needs of consumers in rainy environments.
Outdoor Recreation
Hunter's rubber backpacks offer durable and protective options for outdoor activities like hiking and camping.
Technology
Hunter's rubber backpacks accommodate the growing need for waterproof technology to protect personal devices like laptops.
SCORE
3.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 56%
Activity 39%
Freshness 8%

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