Casey’s is teaming up with King’s Hawaiian to create a delicious new summer offering: the King’s Hawaiian BBQ Brisket Sandwich.
A delicious take on a classic BBQ dish, the new King’s Hawaiian BBQ Brisket Sandwich starts with tender double-hardwood, pit-smoked chopped brisket. The meat is then tossed with a tangy BBQ sauce and served on a fluffy King’s Hawaiian hamburger bun. And while the bun may not seem like it would make much of a difference, King’s Hawaiian is known for its melt-in-your-mouth texture and its subtle sweetness, which all pairs perfectly with the savory chopped brisket.
The new King’s Hawaiian BBQ Brisket Sandwich is available now from all participating Casey’s locations nationwide, but only for a limited time.
Image Credit: Casey's
Why This Trend Is Growing
- BBQ Sandwich Trend
- The popularity of BBQ sandwiches and unique bun pairings presents an opportunity for innovative partnerships and menu items in the fast food industry.
- Limited Time Offer Trend
- The success of limited time offerings creates a need for continued innovation and experimentation in the fast food industry.
- Texture-flavor Connection Trend
- The pairing of a tender and savory meat with a melt-in-your-mouth and subtly sweet bun can inspire new ideas and creations in the fast food industry.
Industries Being Reshaped
- Fast Food Industry
- The fast food industry offers opportunities to create new and innovative limited time offerings that capitalize on popular sandwich trends.
- Bakery Industry
- The bakery industry has an opportunity to explore unique bun and bread options that complement popular savory dishes and flavors.
- BBQ Industry
- The BBQ industry can leverage its popular flavors and dishes to create new partnerships and menu items in the fast food industry.
