What is the trend of plant-based protein delivery?

UNLIMEAT's Rollicious introduces a new plant protein delivery service specializing in vegan kimbap rolls made with its own plant-based products.

What is the trend of regional staple reinvention?

Rollicious offers a fresh and nutritious take on the traditional Korean seaweed rice rolls, providing plant-based options that cater to vegan eaters.

What is the trend of localized delivery services?

Rollicious is focusing its delivery service in the Gangnam and Seocho districts in Korea, highlighting the potential for localized plant-based food delivery businesses.

What are the implications for the food delivery industry?

UNLIMEAT's Rollicious launch showcases the growth of plant-based protein delivery, expanding options for consumers seeking vegan food delivery choices.

What are the implications for the plant-based meat industry?

UNLIMEAT's Rollicious taps into the plant-based meat industry by offering kimbap rolls made with its own plant protein products.

What are the implications for the korean cuisine industry?

Rollicious revamps traditional Korean seaweed rice rolls, bringing a plant-based twist to a regional staple, opening opportunities for innovation in Korean cuisine.

Kimbap Delivery Services : Kimbap

Kimbap Delivery Services

Plant-Based Korean Cuisine Meats Image 1

UNLIMEAT Launched Rollicious as a Plant Protein Delivery Business

Laura McQuarrie — October 10, 2023 — Lifestyle

References: vegconomist

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Kimbap, also known as Korean seaweed rice rolls, inspired a new plant-based protein delivery business in Korea from UNLIMEAT. The operator of the largest plant-based meat-exclusive factory in Asia specializes in vegan products with a Korean twist and it is now introducing a new protein bomb kimbap delivery service called Rollicious.

Rollicious offers up seven different menu items made with UNLIMEAT products like char-grilled galbi, tuna and pulled pork, as well as JUST Egg. These protein-packed bites are wholly plant-based, offering a fresh and nutritious take on a regional staple that aligns with plant-based eaters' values.

This delivery service started out with a beta test in September and it's officially launching in October with a focus on the Gangnam and Seocho districts in Korea.

Trend Themes

Plant-based Protein Delivery — UNLIMEAT's Rollicious introduces a new plant protein delivery service specializing in vegan kimbap rolls made with its own plant-based products.
Regional Staple Reinvention — Rollicious offers a fresh and nutritious take on the traditional Korean seaweed rice rolls, providing plant-based options that cater to vegan eaters.
Localized Delivery Services — Rollicious is focusing its delivery service in the Gangnam and Seocho districts in Korea, highlighting the potential for localized plant-based food delivery businesses.

Industry Implications

Food Delivery — UNLIMEAT's Rollicious launch showcases the growth of plant-based protein delivery, expanding options for consumers seeking vegan food delivery choices.
Plant-based Meat — UNLIMEAT's Rollicious taps into the plant-based meat industry by offering kimbap rolls made with its own plant protein products.
Korean Cuisine — Rollicious revamps traditional Korean seaweed rice rolls, bringing a plant-based twist to a regional staple, opening opportunities for innovation in Korean cuisine.

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