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Feminine Touchscreen Smartwatches

The Kate Spade Scallop Blends Elegance and Technology

— May 14, 2018 — Fashion
Fullscreen smartwatches generally feature masculine designs, forcing women to turn to hybrid smartwatch designs, but the Kate Spade Scallop smartwatch offers up a full-sized touchscreen with an elegant feminine design. The watch currently operates on Google's Wear OS and is the first smart timepiece with a touchscreen to be released by the brand.

Unlike the majority of female-focused smartwatches, the Kate Spade Scallop ditches extravagant or sporty designs for something more minimalist and elegant. The rose gold color scheme gives the watch distinct character but manages to keep flashiness down. The case comes in at 42mm and 9mm in thickness, while the strap elegantly accentuates the scalloped face.

Internally, the watch is powered by a Snapdragon Wear 2100 processor and packs 4GB of internal storage. The display has a 390 x 390-pixel resolution and is presented on a 1.19-inch AMOLED display. As mentioned before, the watch runs using Google Wear OS and because of this, can easily be paired with any Android phone for notifications and custom faces.
Trend Themes
1. Feminine Smartwatch Design - The Kate Spade Scallop smartwatch demonstrates the demand for elegant and minimalist designs tailored specifically for women.
2. Full-sized Touchscreen Smartwatches - The release of the Kate Spade Scallop smartwatch marks a shift towards full-sized touchscreen functionality in women's smart timepieces.
3. Integration with Wear OS - The use of Google's Wear OS in the Kate Spade Scallop smartwatch highlights the trend of seamless integration with Android phones.
Industry Implications
1. Fashion Accessories - The demand for feminine smartwatch designs creates an opportunity for the fashion accessories industry to cater to women's tech fashion preferences.
2. Wearable Technology - The emergence of full-sized touchscreen smartwatches presents a disruptive innovation opportunity for the wearable technology industry to expand its offerings for women.
3. Mobile Technology - The integration of Google's Wear OS in smartwatches like the Kate Spade Scallop highlights the potential for growth and innovation within the mobile technology industry.
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