Iconic couturiers have teamed up for the Kate Spade and Current/Elliott 'Westward' collection of handbags.
The Westward by Emily and Meritt for Kate Spade New York collection will make its debut in August. Prices for the bags will range from $245 to $1,295, making for some more affordable pieces and those that fall in line with the iconic bag designer's normal price range.
According to Kate Spade, who is creative director of this project, “[Emily and Meritt] have such a great spirit and epitomize the chic, West Coast vibe. This collaboration really was about our girl stepping out of her normal comfort zone and hitting the road.”
The combination of Kate Spade's preppy, feminine look and Current/Elliott's laid-back, rugged vibe ensures that these bags will be a hit with fashion lovers of all kind. While the Kate Spade and Current/Elliott 'Westward' collection will surely still have the polished and tailored feel of traditional Spade bags, a touch of California cool never hurt anyone.
What Makes This Trend Stand Out
- Collaborative Couture Collections
- The collaboration between iconic couturiers opens up opportunities for brands to create unique and innovative fashion collections.
- Affordable Luxury Handbags
- The range of prices for the Kate Spade and Current/Elliott 'Westward' collection provides an opportunity for luxury brands to offer more affordable options to consumers.
- Fusion of Preppy and Rugged Styles
- The combination of different fashion aesthetics in the handbag collection showcases the potential for brands to experiment with contrasting styles and cater to diverse consumer preferences.
Sectors Adopting This
- Fashion
- The collaboration between Kate Spade and Current/Elliott highlights the potential for innovative partnerships within the fashion industry.
- Luxury Goods
- The introduction of affordable luxury handbags by the collaboration opens up new market segments for luxury goods companies.
- Retail
- The fusion of preppy and rugged styles in the handbag collection presents an opportunity for retailers to attract a wide range of customers with diverse style preferences.
