Caribbean Cuisine QSR Bowls

Subway Jerk-Spiced Rice Bowls Come in Two Varieties

The Subway Jerk-Spiced Rice Bowls have been announced as a new menu offering at participating locations in Canada perfect for satisfying cravings for Caribbean cuisine this winter.

The new Rice Bowls were announced in partnership with Scottie Barnes and Chris Boucher of the Toronto Raptors, and are inspired by the players' Caribbean heritage as well as their personal flavor preferences. The Rice Bowls come in two options including The Jerk-Spiced Chicken Rice Bowl created by Barnes alongside the Jerk-Spiced Steak Rice Bowl customized by Boucher.

The Subway Jerk-Spiced Rice Bowls can also be ordered as the basis for a wrap to help patrons enjoy a different kind of meal experience. The bowls both have a range of fresh ingredients with a finishing drizzle of jerk aioli for the perfect touch of flavor and spice.

Caribbean Cuisine QSR Bowls
Subway introduces Jerk-Spiced Rice Bowls inspired by Caribbean flavors and created in partnership with Toronto Raptors players.
Customizable Rice Bowl Menu
Subway offers two options of Jerk-Spiced Rice Bowls with fresh ingredients and a finishing drizzle of jerk aioli, providing a customizable and flavorful dining experience.
Alternative Meal Options
Subway allows customers to order the Jerk-Spiced Rice Bowls as the basis for a wrap, offering a different meal experience for those seeking variety.

Where This Applies

Quick-service Restaurants
Quick-service restaurants can explore incorporating Caribbean flavors and customizable rice bowl options in their menus, inspired by Subway's Jerk-Spiced Rice Bowls.
Food Delivery Services
Food delivery services can partner with quick-service restaurants to offer Caribbean cuisine QSR bowls as a convenient and flavorful meal option for customers.
Sports Partnerships
Sports organizations and brands can collaborate to create menu offerings inspired by athletes' personal flavor preferences, leveraging the popularity of sports personalities.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 42%
Freshness 22%