Jean Jullien Captures Simply Adorable Characters in His 'Family' Collection
Shelby Lee Walsh — September 25, 2009 — Art & Design
References: jeanjullien & blog.urbanoutfitters
French graphic designer Jean Jullien may have just finished his solo exhibition in Paris, but he has released a new collection called 'Family.' The collection features five cute characters in different shapes and colors.
Besides these simply adorable characters, Jean Jullien is also an illustrator, photographer, costumer, etc. I guess a multi-talented man like Jullien needs a lot of outlets! Be sure to check out his family collection above.
Implications - Consumers today are drawn to products with which they feel at ease or comfortable. A business that markets its products as friendly, carefree and playful will be likely to appeal to a very wide audience. Consumers are likely to invest in products that provide them with happy, pleasant or positive feelings over those that leave them feeling confused or intimidated.
Besides these simply adorable characters, Jean Jullien is also an illustrator, photographer, costumer, etc. I guess a multi-talented man like Jullien needs a lot of outlets! Be sure to check out his family collection above.
Implications - Consumers today are drawn to products with which they feel at ease or comfortable. A business that markets its products as friendly, carefree and playful will be likely to appeal to a very wide audience. Consumers are likely to invest in products that provide them with happy, pleasant or positive feelings over those that leave them feeling confused or intimidated.
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