Jean Jullien Captures Simply Adorable Characters in His 'Family' Collection

 - Sep 25, 2009   Updated: Jul 11 2011
References: jeanjullien & blog.urbanoutfitters
French graphic designer Jean Jullien may have just finished his solo exhibition in Paris, but he has released a new collection called 'Family.' The collection features five cute characters in different shapes and colors.

Besides these simply adorable characters, Jean Jullien is also an illustrator, photographer, costumer, etc. I guess a multi-talented man like Jullien needs a lot of outlets! Be sure to check out his family collection above.

Implications - Consumers today are drawn to products with which they feel at ease or comfortable. A business that markets its products as friendly, carefree and playful will be likely to appeal to a very wide audience. Consumers are likely to invest in products that provide them with happy, pleasant or positive feelings over those that leave them feeling confused or intimidated.