What is the trend of crisis-assisting art?

Creating artwork to raise funds for relief efforts during crises presents a disruptive innovation opportunity.

What is the trend of graphic design fundraising?

Utilizing graphic design to raise money for charitable causes can disrupt traditional fundraising methods.

What is the trend of cause-driven marketing?

Incorporating social causes into marketing strategies creates disruptive innovation opportunities for businesses.

What are the implications for the art & design industry?

The art and design industry can leverage crisis-assisting art to support relief efforts and explore new revenue streams.

What are the implications for the advertising industry?

Utilizing graphic design fundraising can provide innovative opportunities for the advertising industry to engage with charitable initiatives.

What are the implications for the nonprofit industry?

Nonprofit organizations can benefit from cause-driven marketing to enhance their fundraising efforts and social impact.

Crisis-Assisting Art : Japan March 11 2011

Crisis-Assisting Art

Disaster Relief-Supporting Pr Initiatives Image 1

Charitable Collaborative Art Prints Image 1

Wieden + Kennedy Create this Poster to Raise Money for Japan

Aurelija — March 15, 2011 — Social Good

References: wk & wkstudio.bigcartel

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This simple and clear print was designed by graphic designer Max Erdenberger of Wieden + Kennedy to raise relief funds for the devastating earthquake and subsequent massive tsunami that struck Japan March 11, 2011. Max Erdenberger created this simple, screen-printed poster to help send Japan in this time of need. Wieden + Kennedy Tokyo is asking a donation of at least $25 for a print, with 100% of the profits going to the fund. The W+K Tokyo office is currently deciding in which NPO the funds donations will be going to.

I can't see why anyone wouldn't want to lend a helping hand--and if an awesome piece of art by one of the world's most well-known ad agencies is involved, then the opportunity to reach out is irresistible. Check out Wieden + Kennedy's philanthropic side for yourself.

Trend Themes

Crisis-assisting Art — Creating artwork to raise funds for relief efforts during crises presents a disruptive innovation opportunity.
Graphic Design Fundraising — Utilizing graphic design to raise money for charitable causes can disrupt traditional fundraising methods.
Cause-driven Marketing — Incorporating social causes into marketing strategies creates disruptive innovation opportunities for businesses.

Industry Implications

Art & Design — The art and design industry can leverage crisis-assisting art to support relief efforts and explore new revenue streams.
Advertising — Utilizing graphic design fundraising can provide innovative opportunities for the advertising industry to engage with charitable initiatives.
Nonprofit — Nonprofit organizations can benefit from cause-driven marketing to enhance their fundraising efforts and social impact.

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