Connectivity has shifted from optional to essential for many consumers, so new devices like the Jackery Explorer 240 power station are being developed with this in mind.
Featuring a 240Wh battery capacity, the unit is capable of keeping all of your essential technology charged, while also powering small appliances or other items around your campsite. The unit boasts a compact design that is ideal for camping or emergencies to ensure you always have access to power without having to rely on your vehicle to keep devices charged up.
The Jackery Explorer 240 power station acknowledges the rising number of consumers who are in search of a way to stay connected when enjoying time spent outdoors or even practicing a digital nomad lifestyle.
Key Themes Behind This Trend
- Portable Power Packs
- There is an opportunity to create new power packs that are smaller, lighter, built from sustainable materials and offer longer battery life for both city and outdoor use.
- Connectivity on the Go
- As consumers look to stay connected outside of their homes, there is an opportunity to create new devices that are specifically meant for outdoor spaces and can charge multiple devices simultaneously.
- Energy Efficient Camping Gear
- There is an opportunity to create energy efficient camping gear that is powered by renewable energy sources and can be used in remote locations without power sources.
Where This Applies
- Outdoor Gear and Apparel
- The outdoor gear and apparel industry can benefit from creating new portable power solutions, outdoor gadgets and devices to cater to the growing digital nomad and nature enthusiast trend.
- Consumer Electronics
- In consumer electronics industry, there is opportunity to create new portable power devices, hiking gear and product bundles specifically for adventurers and outdoor enthusiasts.
- Renewable Energy
- Renewable energy industry can work towards creating camping gear that runs on clean, renewable energy sources like solar, wind and hydro power to cater to the growing demand of eco-conscious consumers.
