Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The ITV1 Injustice Print Ads Questions (Un)Lawful Actions

 - Jun 21, 2011
References: itv & ibelieveinadv
We all know the folly and fallacy of following the 'eye for an eye' principle, yet sometimes people cannot help but do just that; enter the ITV1 Injustice ad campaign. These series of five posters advertise a new TV drama airing on ITV in which a criminal barrister finds himself questioning his belief in the legal system.

With a great premise to work with, it is no wonder that the ITV1 Injustice ad campaign is just as strong and controversial. Taking a cue from the popularity of minimal posters, the ITV1 Injustice print ads are simple and direct. They rely on bold taglines such as 'Is murdering a murderer always murder?' as well as stark imagery that reinforces the difficult questions posed.