Smartphone Desire Infographics

This iPhone 6 Infographic Looks At Which New Features Were Desired

Finances Online put together this fascinating iPhone 6 infographic that explores whether the features on Apple's latest highly touted innovation lived up to expectations. Whenever there's a new tech release around the corner, there's a lot of speculation about what kinds of features will be introduced. Leading up to the iPhone 6 release, Finances Online conducted research to figure out what features people wanted on the new smartphone. Now, their new infographic looks at whether expectations have been met.

The iPhone 6 infographic shows that the feature that was most desired but not ultimately granted was a sapphire screen. 45.5% of respondents were hoping for a sapphire screen on the iPhone 6, but they'll have to make do with a glass screen. 37% of people were also hoping for improved battery life, but this was only granted in the iPhone 6+.

It's not all disappointment though. The iPhone 6 does have a bigger screen and an infrared camera, both coveted by 19.2% of respondents.

Desired Features
Opportunities for companies to identify and fulfill consumer desires for specific features on tech products

Industries Being Reshaped

Smartphone Manufacturing
Companies can innovate by introducing desired features such as sapphire screens and improved battery life in their smartphone designs
Mobile Technology
Opportunities to develop new technologies such as infrared cameras and larger screens that meet consumer expectations
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 30%
Activity 66%
Freshness 8%