Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Grind London's Collection Honors its International Inspiration

 - Sep 13, 2016
References: grindlondon & hypebeast
Grind London, a streetwear brand, is celebrating its global range with the release of a 2016 Fall/Winter lookbook that's lensed in the city of Tokyo -- while models sport apparel that speaks to its international inspiration.

The pieces within the collection have a vintage feel to them, with muted colorways and old-school sport styles working to this end. Many of the more season-ready pieces remain without obvious branding -- taken over by simple monochrome tones that add to the versatility of the collection.

Some staples in the collection target Grind London's international inspiration more exclusively, featuring the words "International Grind London" on the front of crew necks or imagery of a globe. The UK brand also does this simply by taking to diverse cities for its campaigns, allowing it to access some of the culture that it aims to incorporate more directly.