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Phone Usage Stats

Mashable's Interactive Infographic Examines America's Addiction to Mobile Phones

— April 22, 2015 — Tech
This interactive infographic from Mashable explores phone addiction. 'How We Use Our Phones' is divided into three main sections: the weird places we use our phones, overall mobile use and mobile use breakdown.

61% of participants in a November 2014 study use their phone in the bathroom, where 30% of these people will answer a phone call. Multitasking is also an issue as 37% use their phones while at a party, 36% use them at a restaurant and 35% use them when playing with their kids. The average American, according to the interactive infographic, spends 2 hours and 57 minutes a day on their phone, 20.7 hours a week and 20.7 days a year.

Even though people use their phones for a variety of things -- from texting to checking in places -- it's clear that this addiction will have a negative long-term effect.
Trend Themes
1. Phone Addiction - Opportunity to develop solutions for managing phone addiction and promoting healthy phone usage.
2. Multitasking Behavior - Opportunity to create products or services that help individuals effectively manage multitasking with their phone usage.
3. Mobile Data Analysis - Opportunity to provide data analysis tools and services to help individuals and businesses understand and optimize mobile phone usage patterns.
Industry Implications
1. Digital Wellness - The digital wellness industry can provide solutions and tools to help individuals overcome phone addiction and promote healthier phone usage habits.
2. Entertainment and Dining - The entertainment and dining industries can explore innovative ways to engage customers who use their phones while at parties, restaurants, or engaging with their kids.
3. Mobile Analytics - The mobile analytics industry can leverage the vast amount of mobile usage data to provide valuable insights and recommendations to businesses and individuals.
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