Water Gun-Inspired Sneakers

The New Instapump Fury Splash Collection Features Vivid Colorways

The Instapump Fury Splash collection from Reebok is a summer-ready iteration of the sporty silhouette that was first popularized decades ago but has been making a big comeback in recent times.

As the name of the collection might suggest, the colorways for the sneakers are inspired by classic water guns, which are known for their bright use of neon hues like green, yellow, and blue. All of these colors combine on the uppers of the sneakers to generate an incredibly bold design that's guaranteed to get their wearer noticed. The midsoles and outsoles also feature some of the same hues to maintain the bright aesthetic.

All of the offerings from the new Instapump Fury Splash collection are currently available from retailers like the Feature Sneaker Boutique.

Colorful Sneaker Collections
Sneaker brands are releasing collections inspired by bright and vibrant colorways, such as Reebok's Instapump Fury Splash.
Retro Silhouettes' Comeback
Classic sneaker designs from previous decades, like the Instapump Fury, are experiencing a resurgence in popularity.
Bold Design Trends
Bold and eye-catching designs, such as those inspired by water guns, are gaining popularity in the sneaker industry.

Where This Applies

Sneaker Industry
Sneaker brands can explore creating more colorful and bold collections inspired by various themes to attract fashion-conscious consumers.
Fashion Retail
Retailers can capitalize on the comeback of retro sneaker styles by stocking up on popular designs like the Instapump Fury Splash.
Athletic Footwear Market
Incorporating vibrant and attention-grabbing designs in athletic shoes can help brands stand out in a competitive market.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 52%
Activity 38%
Freshness 8%

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