The Ones 2 Watch 'Instant' fashion story is captured by photographer Erik André Nes and spotlights a wardrobe of effortlessly cool and youthful casuals. Styling for this editorial is courtesy of Lisa Stokland who dresses model muse Einar Thoren of Nisch Management.
Elinar is captured street-side while sporting a casual and comfortable wardrobe of lightweight knits, fitted skirts and oversized outerwear staples like a metallic silver raincoat that pays homage to nostalgic, 90s apparel. The overall theme of this image series is candid and unstaged -- featuring unposed imagery that appears authentic and spontaneous.
The Ones 2 Watch Instant fashion feature spotlights fashions by designers Admir Batlak and Elisabeth Stray Pedersen along with vintage pieces that are given a new life.
What's Driving This Trend
- Candid Street Style
- Opportunity for brands to capture authentic and spontaneous imagery of their products in a street-style setting.
- Effortlessly Cool Wardrobe
- Potential to create fashion lines that blend comfort and style, featuring lightweight knits, fitted skirts, and oversized outerwear staples.
- Nostalgic 90s Apparel
- Rise in demand for fashion items that pay homage to the nostalgic aesthetic of the 90s.
Who This Affects Most
- Fashion Photography
- Innovation opportunities in the field of street-style fashion photography, focusing on capturing candid and unstaged imagery.
- Clothing Design
- Opportunity for designers to create clothing lines that embody an effortlessly cool and comfortable style.
- Vintage Fashion
- Growing market for vintage fashion pieces that are given a new life and incorporated into modern fashion trends.
