mindseeker works in collaboration with streetwear brand GOD SELECTION XXX on a collection of Inside Out Over Fit tees. The seasonal set of tees take classic design elements from both contributing efforts, with the front of the shirt detailed with both brands' logos right at the chest.
The shirts are offered in the colorway options of either black or white as the base. In terms of the overall design, the silhouette fits large for a relaxed oversized design with reversed stitching exposed to showcase the traditional efforts put into crafting a tee. The back of the shirt details another phrase that reads "The more simple we are/The more complete we become." Rounding out the top is the classic hoop and leather lace accent true to mindseeker.
Image Credit: mindseeker
Key Themes Behind This Trend
- Co-branded Fashion
- Designing a fashion line with multiple brands to create a higher exposure and engagement among customers.
- Oversized Clothing
- Creating clothing items with a larger silhouette to meet the rising consumer demand of relaxation and comfort.
- Inside-out Apparel
- Designing apparel with the seams exposed on the outside, achieving novel fashion aesthetics that are appealing for younger people.
Where This Applies
- Fashion/streetwear Industry
- Companies from the fashion and streetwear segment should develop partnerships and collaborations with other brands to launch unique clothing lines.
- Apparel Manufacturing Industry
- Manufacturing companies should focus on developing new techniques and tendencies for designing and producing oversized fashion items.
- Advertising & Marketing Industry
- Companies from the marketing industry can leverage the trend of inside-out apparel by creating engaging and attractive marketing campaigns around these products.
