Artisanal Popsicle Packaging

Robert Foods recently designed a series of eye-catching packages for Ice Kitchen's artisanal popsicles. While popsicles are nothing new, the chilly treat has recently risen in popularity thanks to brands making Instagram-worthy ice pops out of unexpected ingredients. The packaging for this popsicle brand features colorful labels that perfectly convey the chic desserts inside.

Ice Kitchen is a UK-based brand that sells handmade popsicles made from premium ingredients such as fresh fruits, top-quality chocolate and aromatic spices. To convey the premium nature of the brand, Robert Foods opted for clean, clutter-free packaging that would let the beautiful popsicles speak for themselves. As a result, the design team came up with stark white, single-serve packets adorned with pictures of each artisinal ice pop and just a hint of color around the edges. As the design team describes, "Bursting with mouthwatering colour, the results jump off the packs to express each product’s personality and ingredients."