Skincare-Infused Pyjamas

PH5's Hydraknit Sleepwear Moisturizes the Body with Hyaluronic Acid

PH5's Hydraknit Sleepwear is the first of its kind to use hyaluronic acid to moisturize the body during sleep. The lab-tested technology combines the benefits of soft, porous and responsibly sourced FSC verified EcoVero viscose yarn with hyaluronic acid molecules that help to deliver "the same beauty properties as face masks and skin care products."

As fabric makes contact with skin, the molecules are released and the technology that's packed into the fabric has been verified to last for 40 washes. The content of hyaluronic acid that's included in the sleepwear is equivalent to 3,500 masks after eight hours of use.

The breathable PJ5 designs, created with zero-waste engineering, help to keep skin feeling plump, hydrated and comfortable. The PJ5 Sleepwear range includes shirts, trousers and shorts for all kinds of sleeping preferences.

Skincare-infused Clothing
Opportunity for clothing companies to innovate and incorporate skincare properties into their products.
Beauty Sleep Technology
Opportunity for technology companies to develop and improve sleepwear that promotes beauty benefits.
Sustainable Textiles
Opportunity for textile companies to create responsible and eco-friendly fabrics for sleepwear.

Who This Affects Most

Fashion
Fashion brands can incorporate skincare properties into their sleepwear lines to provide added value to customers.
Beauty
Beauty companies can explore incorporating sleepwear into their product offerings to promote their skincare products.
Textiles
Textile manufacturers can explore creating sustainable, eco-friendly fabrics for the sleepwear industry.
SCORE
5.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 77%
Activity 85%
Freshness 11%

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