These Wine Bottle Labels Feature Endearing Cut-Outs

These hunting-inspired wines were created by six friends who went on a discovery to find new flavors.

While most people associate hunting with camouflage and violence, the creative agency 'Peter Schmidt Group' took a much more sophisticated route with its approach to the hunting-inspired theme. The brand's Pinot Noir is meant to be paired with red meat and is titled 'The Hunter,' while the Pinot Gris is meant to compliment seafood and is titled 'The Fisherman.' The branding on the labels feature cut-outs that take the shape of olives that have been pierced by an arrow.

With its endearing cut-outs and hunting-inspired names, this wine labeling is in keeping with the theme of hunting but in a more subtle way than most are used to.