The Japan-based HUgE Magazine decided to dedicate a photo spread not to the bright and cheery designs we've been seeing a lot of lately, but instead to all that is Gothic and raven-haired.
Photographed by WATARU, the 'Raven-Black Hair' editorial for HUgE Magazine has model Michael Tintiuc in all black fashions, showing off some super-shiny, super-long black hair. Interesting to see all black clothing in a black and white spread. Stark, but cool!
Implications - Dark and moody clothing and editorial spreads are a breath of fresh air in the summer. Companies can benefit from exploring ideas that are unconventional and unexpected for a certain period of time due to an audience's surprised reaction and attention given to a product.
Why This Trend Is Growing
- Dark Fashion
- Exploring dark and unconventional clothing is a trend in the fashion industry that can disrupt traditional summer collections.
- Moody Editorials
- Creating moody and raven-haired editorial spreads is a trend in the magazine industry that can disrupt traditional bright and cheery designs.
- Black-and-white Photography
- Using black-and-white photography for unconventional spreads is a trend in the photography industry that can disrupt traditional colorful imagery.
Industries Being Reshaped
- Fashion
- Fashion companies can innovate by offering unconventional, dark clothing options and designs for different seasons.
- Magazine
- Magazines can disrupt traditional design patterns by creating moody and unconventional editorial spreads.
- Photography
- Photography companies can innovate by using black-and-white photography in unconventional ways for editorial spreads and campaigns.
