Regal Tribal Fabric Ads

Hommage a l’Art by Koen Hauser is Inspired by the African Culture

Hommage a l’Art is a regal collection of images that promote the latest crop of fabrics from Vlisco, a studio based in Holland, which has heavily influenced the african fashion landscape. Utterly regal, the campaign really does the unique fabrics justice. Although shot in studio, in a very transparent manner it must be noted, that doesn't take away from the elegance of the models presence.

Shot by Dutch photographer Koen Hauser, the Hommage a l’Art photo series was styled by Maarten Spruyt. It is very different from his 'Modische Atlas der Anatomie' series, which gained him a lot of deserved attention in various industries.

Overall, the Hommage a l’Art series is romantic and graceful.

Regal African Fabric Fashion
There is an opportunity to create and promote regal African-inspired fabrics and fashion items that celebrate and pay homage to African culture.
Transparent Studio Photography
There is an opportunity to utilize transparent studio photography to showcase fashion items in a elegant and regal manner.
Romantic and Graceful Fashion Campaigns
There is an opportunity to create fashion campaigns that are romantic and graceful to showcase unique fabrics and designs in the fashion industry.

Industries Being Reshaped

African-inspired Fashion Industry
The African-inspired fashion industry can take advantage of the trend towards regal and romantic fashion campaigns that showcase unique African fabrics and designs.
Fashion Photography Industry
The fashion photography industry can take advantage of the trend towards transparent studio photography to showcase fashion items in an elegant and regal manner.
Textile Industry
The textile industry can take advantage of the trend towards regal African-inspired fabrics by creating unique and beautiful fabrics that the fashion industry will be eager to promote.
SCORE
3.8 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 64%
Activity 41%
Freshness 8%