Contemporary Holiday Trees

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Urban Outfitters' Gumball Tree is a Modern Take on Classic Decor

— November 2, 2015 — Art & Design
Urban Outfitters' contemporary holiday tree is a modern take on traditional Christmas decor. While many may opt for a classic Christmas tree this holiday season, a contemporary alternative acts as a versatile decor item that can be used long after winter.

This gumball tree from Urban Outfitters resembles a classic leaf-less tree -- featuring a white, branched base that is accented with tiny, round bulbs. Though it appears bare and minimalist in its overall look, this holiday tree is given a dose of fun when turned on.

Once powered up, the tree's bulbs light up to reveal a rainbow of bright hues. While not a literal translation of a gumball machine, this festive home accessory is loosely inspired by the chewing gum spheres.

Trend Themes

  1. Contemporary Holiday Decor — The use of unconventional materials and design to create holiday decor.
  2. Minimalist Christmas Trees — The trend towards using small, modern and simplistic Christmas trees for decoration.
  3. Multifunctional Decor — Decor items that can be reused or repurposed year-round

Industry Implications

  1. Consumer Goods — Innovative manufacturers produce modern, minimalist decor for the holiday season.
  2. Retail — Retail stores offer a diverse selection of holiday decor to appeal to a wider audience.
  3. Interior Design — Opportunities for interior designers to incorporate unconventional holiday decor into clients' homes.
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