Hendrick's is giving its gin range a festive makeover with two limited-edition gift packs designed for cocktail fans and holiday hosts. Both feature Hendrick's Gin or Another Hendrick's, with one offering a chance to compare the two expressions and the other pairing a full-size bottle with a signature glass.
The Dual Pack includes two 375ml bottles, letting shoppers try the brand's classic gin alongside Another Hendrick's in one set. The second option pairs either expression with a signature Copa glass, giving recipients the essentials for making drinks at home. Both come in festive packaging, ready to give without the need for extra wrapping.
Priced at $34.99 each, the sets offer a more accessible way to explore the range or give someone a bottle with something extra. The addition of glassware also makes the collection as much about holiday hosting as it is about gin itself.
Image Credit: William Grant & Sons
What's Driving This Trend
- Festive Alcohol Bundles
- Seasonal packaging and value-added formats create room for premium spirits brands to transform standard bottles into occasion-ready gifting experiences.
- At-home Cocktail Rituals
- Glassware-inclusive sets reflect rising demand for products that make home entertaining feel more curated, social, and bar-inspired.
- Mini Bottle Discovery
- Smaller paired formats lower the barrier to trial while giving consumers a structured way to compare flavor profiles before committing to full-size purchases.
Who This Affects Most
- Alcoholic Beverages
- Limited-edition gift sets provide spirits makers with a channel for boosting seasonal relevance, trial, and perceived value.
- Gift Retail
- Ready-to-give formats simplify holiday shopping by merging product, packaging, and presentation into a single convenient purchase.
- Home Entertaining
- Cocktail-focused bundles connect beverage brands with hosting culture, where accessories and presentation increasingly influence purchase appeal.
