Dual Time Burgundy Watches

H. Moser & Cie Adds Travel Timepiece to Its 'Heritage' Collection

Swiss luxury watchmaker H.Moser & Cie has added a new 'Dual Time' model to its 'Heritage' collection, delivering its classic design elements in an updated, travel-ready model.

Aiming to embody an "adventurous spirit" the 'Dual Time' features a burgundy fumé dial enclosed with a 42mm steel, allowing wearers to view two time zone clocks simultaneously. Other features of this luxury timepiece include an eye-catching sunburst pattern with 'Globolight' numerals, a 'Super-Lumi-Nova' coating on its hands, and an impressive three-day power reserve.

In addition, the watch is powered by H.Moser & Cie's 'HMC 809' automatic movement, which boasts dual time zone functionality. Aesthetically, the watch borrows from early 20th century models as evident by its classic hand-stitched grey kudu leather strap.

Image Credit: H.Moser & Cie

Luxury Travel Watches
The market for luxury travel watches is expanding, with an opportunity for watchmakers to incorporate classical design with updated technological features.
Time Zone Functionality in Watches
As travel continues to be a prominent aspect of people's lives, watches with dual time zone functionality feature a disruptive innovation opportunity for watchmakers, particularly those that integrate a unique design with practical travel features.
Sustainable Luxury Watchmaking
There's an opportunity for luxury watchmakers to incorporate sustainable practices to their manufacturing process, thereby aligning themselves with conscious consumer trends.

Where This Applies

Luxury Watchmaking
The luxury watch industry has a long history, but continually advancing technological features and fresh design elements will keep it relevant and evolving.
Travel Goods and Accessories
The travel goods and accessories industry can incorporate a similar concept of dual time zone functionality and practicality, particularly as travel resumes after the COVID pandemic.
Sustainable Luxury Fashion
Incorporating sustainable practices into luxury fashion manufacturing has been a growing trend, so the luxury watch industry has the potential to align with this trend and incorporate sustainability-friendly principles into their manufacturing processes.
SCORE
1.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 13%
Activity 19%
Freshness 11%