Protective Hipster Headwear

The Herschel Supply Co. Riding Club Collection Offers Sweat-Free Style

This summer's just released collection of Herschel hats proves that headwear doesn't have to be all about protection from the sun. The Vancouver-based bags and accessories brand, which appeals largely to the happy hipster generation, has hit the mark with its 2015 Summer Riding Club Collection – designed with function, athleticism and style in mind.

The monochromatic series of Herschel hats offers simple yet elegant looks in white, black, blue and reflective grey, as well as subtle and stylish detailing to make any outfit pop. Ideal for day, or night, the Herschel hats are easy to pair with summer patterns and colors.

The adjustable five-panel, six-panel, or bucket performance-enhancing offer a wide-variety for every taste. And in true summer fashion, these lightweight nylon Herschel hats are so airy, you'll barely notice them on your head.

Athletic Headwear
Opportunity for athletic apparel companies to create performance-enhancing and stylish headwear for athletes and active individuals.
Reflective Accessories
Opportunity for fashion brands to incorporate reflective materials into their accessories to increase visibility and safety for nighttime activities.
Monochromatic Fashion
Opportunity for fashion brands to release collections featuring monochromatic color schemes, highlighting subtle and stylish detailing for a timeless look.

Industries Being Reshaped

Athletic Apparel
Opportunity for athletic apparel companies to expand into headwear, offering performance-enhancing and stylish options for athletes and active individuals.
Fashion
Opportunity for fashion brands to release collections featuring reflective materials and monochromatic color schemes in their accessories, appealing to both style and safety.
Outdoor Recreation
Opportunity for outdoor recreation companies to incorporate lightweight and sweat-free headwear options into their product lines, enhancing the outdoor experience for customers.
SCORE
3.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 49%
Activity 51%
Freshness 8%