Modernized Military Footwear

The GORUCK Heritage Jump Boots are a New Take on a Classic

The GORUCK Heritage Jump Boots are a footwear style inspired by a classic design to help offer modern wearers with a dependable option that will keep up with their lifestyle. The boots draw inspiration from the US Army Corcoran jump boots that were originally issued in 1941 as a rugged footwear style for parachutists. The boots are constructed using full-grain leather sourced from the Rostaing Tannery and are built on the brand's MACV-1 platform that is supportive yet lightweight.

The GORUCK Heritage Jump Boots are finished with shielded drainage holes and an ergonomic offset that measures in at 13mm from heel-to-toe. Available for preorder now, the boots are priced at $195 per pair and are expected to start shipping in January 2022.

Image Credit: GORUCK

Modernized Military Footwear
Introducing modernized military footwear styles that blend classic design with contemporary technology.
Heritage-inspired Footwear
Rising popularity of heritage-inspired footwear for fashion and function.
Lightweight and Durable Footwear
Growing demand for lightweight and durable footwear for active lifestyles.

Sectors Adopting This

Fashion
Fashion retailers can incorporate heritage-inspired military footwear designs to appeal to those looking for both fashion and function in their footwear.
Military
The military can explore modernizing their uniform and equipment with more lightweight and ergonomic designs.
Outdoor and Sports
Outdoor and sports gear retailers can expand their product offerings to include footwear that is both lightweight and durable for active lifestyles.
SCORE
4.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 62%
Activity 46%
Freshness 11%