The Heaven Tanudiredja Spring 2013 collection is as regal and statement-making as ever. Like the jewelry designer’s past lines, the necklaces, cuffs and more are richly and intricately chunky. So much so that they are all that is needed to take a plain, sophisticated outfit to a whole new level.
Shot by photographer Zeb Daemen, the Heaven Tanudiredja Spring 2013 campaign does the accessories justice. Full of closeup portraits in an otherwise nondescript room, the use of light and shadow casts a dramatic aesthetic befitting of a femme fatale. Not to mention that the gold, silver and vibrant jewel tones glimmer mesmerizingly in each image. The elegant looks were perfected by hairstylist and makeup artist Vera Dierckx
Key Themes Behind This Trend
- Regal Chunky Jewelry
- Opportunity for disruptive innovation: Exploring new materials and techniques to create bold and dramatic statement jewelry.
- Dramatic Aesthetic
- Opportunity for disruptive innovation: Developing innovative lighting and shadow techniques to create captivating visual effects in fashion photography.
- Vibrant Jewel Tones
- Opportunity for disruptive innovation: Creating new ways to incorporate vibrant jewel tones into clothing and accessories for a bold and striking look.
Where This Applies
- Fashion Jewelry
- Opportunity for disruptive innovation: Rethinking traditional jewelry design to push boundaries and create unique and eye-catching pieces.
- Fashion Photography
- Opportunity for disruptive innovation: Integrating technology and unconventional techniques to redefine the visual storytelling aspect of fashion photography.
- Fashion Design
- Opportunity for disruptive innovation: Experimenting with innovative fabric and dyeing techniques to produce garments with vibrant jewel tone colors.
