Boyish Dreamer Editorials

Harper's Bazaar China's Total Feature Highlights Vintage Menswear

Sylvester Ulv Henriksen stars in "Total", a vintage-themed editorial exclusive for Harper’s Bazaar China. Gracing the Asian publication's September 2014 issue, the outdoor image series portrays its model star as a dreamer with a love of eccentric fashions.

The model is captured by photographer Hai FENG's lens and is outfitted by wardrobe stylist Vincent Young. Vincent dresses him in a range of vintage designer staples that include bow-accented shirts, structured tweed jackets and colored suspender accessories that are both dapper and debonaire in their aesthetic.

The fashions from this Harper’s Bazaar China shoot include piece from Louis Vuitton and Dior Homme among other familiar labels. Though vintage in their aesthetic, the styles are wearable and practical for the urban male with a flair for timeless styles.

Vintage Menswear
Disruptive innovation opportunity: Explore sustainable fashion solutions that incorporate vintage elements into modern designs.
Eccentric Fashions
Disruptive innovation opportunity: Develop customizable clothing options that allow individuals to express their unique styles and personalities.
Timeless Styles
Disruptive innovation opportunity: Utilize technology and advanced materials to create clothing that combines classic aesthetics with modern functionality.

Where This Applies

Fashion Retail
Disruptive innovation opportunity: Implement augmented reality technology to enhance the online shopping experience and allow customers to virtually try on vintage-inspired clothing.
Luxury Goods
Disruptive innovation opportunity: Collaborate with sustainable fashion brands to create limited edition collections that feature vintage-inspired designs.
Textile Manufacturing
Disruptive innovation opportunity: Develop innovative recycling methods to repurpose vintage fabrics and reduce waste in the fashion industry.
SCORE
4.6 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 67%
Freshness 8%