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Luminous Halloween Candy Bars

Hershey's Glow in the Dark Halloween Bundle is a Spooky Treat

— August 23, 2018 — Lifestyle
If you're looking to step-up your game this October, Hershey's Glow in the Dark Halloween Bundle is the ultimate choice. Specially made for dark and spooky nights, this is one treat that you definitely won't miss.

To give it's most popular candy bars a Halloween makeover, Hershey's has created special glow in the dark wrappers. The luminous packaging is available for the snack size versions of Reese's Peanut Butter Cups, Kit Kat, and Hershey's Milk Chocolate. With the light-up wrappers on hand, you could use the candies to give your house a spooky (and tasty) Halloween glow.

Available now through October 31st, the Halloween Bundles put a clever twist on one of the best parts of the holiday.


Image Credit: Hershey's.
Trend Themes
1. Glow-in-the-dark Packaging - Exploring the use of glow-in-the-dark packaging could offer businesses a new way to stand out and add value to their products.
2. Holiday-themed Packaging - Customizing product packaging in celebration of holidays provides businesses with an opportunity to attract customers who are looking for something festive and unique.
3. Limited Edition Products - Selling limited edition products, like Hershey's Halloween Bundle, generates excitement and motivates consumers to purchase these rare items before they disappear from the market.
Industry Implications
1. Candy and Confectionery - The candy and confectionery industry can explore the use of innovative packaging to create unique and exciting experiences for customers, particularly during holiday seasons when themed products sell well.
2. Retail - Retail businesses can benefit from offering limited edition products during the holiday season, as they can encourage impulse buys and increase foot traffic to their stores.
3. Packaging - Packaging companies can focus on developing innovative and customizable packaging designs to help businesses create unique and stand-out products for seasonal events and special occasions.
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