In an age where our personal brand, how we look and portray ourselves to the public is so important, innovations like the gym shamer app have an interested audience. More than often, going to the gym can seem like a chore, especially in the winters where one is more inclined towards snuggling by the fireplace in warm, fuzzy socks drinking marshmallows drenched in hot chocolate.
Thankfully, we now have the ‘Gym Shamer’ app to motivate us in staying healthy and looking good. The app requires you to connect to Foursquare, Twitter and Facebook, you then set a gym goal that you wish to achieve the following week. The app will then track your check-ins when you go to a gym. However, should you fail to meet your weekly goal, it will automatically post shameful, guilt-ridden messages to Twitter and Facebook.