Gucci Aria Was Made in Partnership with Balenciaga
Laura McQuarrie — May 11, 2021 — Fashion
References: youtube & designtaxi
The Gucci Aria collection for the AW21 season was created in partnership with Balenciaga and it celebrates Gucci turning 100 this year. The commemorative fashion collection has been described as more of a "hacking lab" than a true collaboration by Gucci’s creative director Alessandro Michele, as it takes elements from Gucci over the years and mashes them up with Balenciaga's style.
The Gucci AW21 Aria collection includes pieces like jackets, hats, blazers and plenty of references to the brand's history, such as branding that recalls hotel Guccio Gucci and "100" details that mark the brand's centennial.
The collection from the coveted luxury fashion house is accompanied by a collaborative playlist on Spotify and Apple Music that helps to capture the spirit of the high-profile collaboration.
The Gucci AW21 Aria collection includes pieces like jackets, hats, blazers and plenty of references to the brand's history, such as branding that recalls hotel Guccio Gucci and "100" details that mark the brand's centennial.
The collection from the coveted luxury fashion house is accompanied by a collaborative playlist on Spotify and Apple Music that helps to capture the spirit of the high-profile collaboration.
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