Kid-Friendly Grain-Free Puffs

LesserEvil's Lil' Puffs are Snackables for Toddlers 12 Months and Up

For children 12 months and up, LesserEvil is introducing Lil' Puffs, a line of chewable grain-free puffs made from upcyled watermelon and pumpkin seeds with coconut oil. The new snack puffs are free from sugar and are vegan, certified organic, Non-GMO Project verified and available in four varieties: Veggie Blend, Sweet Potato Apple, Non-Dairy Cheddar and Strawberry Beet.

The nourishing chewable snacks for kids are shaped into stars and the colorful packaging sets itself apart with a version of the brand's signature character who appears younger than usual.

The brand has always been passionate about making healthy, minimally processed snacks available to people of all ages, and as president and CEO Charles Coristine says, "Now everyone finally includes toddlers."

Upcycling in Snacks
Opportunities for companies to create sustainable and healthy snack options by upcycling food waste.
Grain-free Snacks for Kids
Opportunities for companies to create healthy and delicious grain-free snacks specifically for children.
Non-dairy Snack Options
Opportunities for companies to create tasty non-dairy snacking options for those with lactose intolerance and those seeking dairy substitutes.

Industries Being Reshaped

Food and Beverage
Companies in the food and beverage industry can innovate and create new snack products to meet the growing demand for healthy and sustainable options.
Childcare and Parenthood
Industries focused on childcare and parenthood can innovate by incorporating healthier snacking options into their products and services.
Plant-based Food
Companies in the plant-based food industry can expand their offerings to include more non-dairy and grain-free options for consumers seeking healthier snacks.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Millennial
  • Gen X
  • Gen Alpha (primary audience)
POPULARITY
Popularity 51%
Activity 74%
Freshness 10%