Grailed is an online retail label that delivers one of the most upscale selections of archival streetwear and designer items curated from Japan's highly celebrated coveted fashion brands. Japan is recognized as being a mecca for menswear fashion and Grailed is giving enthusiasts the platform to attain rare pieces that can't be found elsewhere. This upcoming drop will be part of the label's ongoing Summer Heatwave series this season.
Some highlighting pieces from this highly-anticipated launch include the Kapital Kamakura Mountain Parka, Yohji Yamamoto's Pour Homme Studded Leather Rider Jacket, Hysteric Glamour's Artisanal Snake Denim pieces, Visvim's Mohair Knit Sweater, Junya Watanabe's MAN Poem Shirt, Undercover's 'Anatomicouture' Leather Rider Jacket, and more. The upcoming drop takes place on August 9 at 12pm EST online at Grailed.
Why This Trend Is Growing
- Archival Streetwear
- Opportunity to curate high-end, rare pieces from Japanese streetwear brands for an online retail platform.
- Curated Fashion
- Opportunity to create a curated selection of designer and streetwear fashion items from Japan to meet the demand of fashion enthusiasts.
- Online Retail
- Opportunity to build an upscale, online retail platform for highly-coveted fashion brands that are difficult to obtain elsewhere.
Industries Being Reshaped
- Fashion Retail
- Opportunity for a fashion retail business to establish an online platform for rare streetwear and designer items from Japanese brands.
- E-commerce
- Opportunity for an e-commerce business to enter the high-end fashion market by curating and selling rare items from Japan's celebrated fashion brands.
- Luxury Streetwear
- Opportunity to establish a luxury streetwear brand focused on curated, rare pieces from Japan's most coveted fashion brands, sold through an online platform.
