The synergy between contemporary streetwear style and high-performance wear is further solidified through a collection of all-new GORE-TEX adidas silhouettes.
The footwear pack reworks brand originals -- from the Superstar and the Rivalry Low to the SC Premiere and the Supercourt RX. The uppers boast a luxurious leather and the designs are offered in all-white, boasting a minimalist, chic and easy-to-style look for each GORE-TEX adidas offering.
The highlighted technology in the sneaker pack is GORE-TEX INFINIUM, making each pair weather-ready and function-forward. To introduce a design element to the ultra-minimalist monochromatic uppers of the footwear, adidas Originals includes a debossed GORE-TEX INFINIUM branding.
The GORE-TEX adidas footwear pack retails between $140 USD and $180 USD. The pairs will be made available to consumers on November 5th through selected retailers.
Image Credit: Sneakersnstuff
Key Themes Behind This Trend
- Gore-tex Sneakers
- The use of Gore-Tex material on leisure footwear for its weather resistance creates opportunities to produce high-performance casual wear.
- Monochromatic Design
- The integration of minimalist style and design in wearable technology presents opportunities for innovative wearable products.
- Weather-ready Footwear
- The growing trend of blending fashion and function in footwear design leads to canny investment opportunities for functional fashion.
Where This Applies
- Fashion and Apparel
- The use of high-performance materials in streetwear fashion creates opportunities to merge the functionality of sportswear with trendy fashion designs.
- Sportswear
- The incorporation of fashionable details into sportswear technology can create new market opportunities in the athletic industry.
- Leisurewear
- The demand for clothing that serves a dual purpose of looking good and keeping the wearer comfortable at all times presents a nascent investment opportunity in the leisurewear sector.
