Google Zeitgeist is an analytical report of trends in search requests. It provides a wealth of information for the curious. Google Zeitgeist
"Pulling together interesting search trends and patterns requires Google's human and computing power together. Search statistics are automatically generated based on the millions of searches conducted on Google over a given period of time - weekly, monthly, and annually." - Google
Implications - As the Internet and other social media forms continue to dominate as the main means of communication today, it would be wise for businesses to provide their clients with tools to make navigating such streams of information more easily. Consumers will be drawn to products and services that make their day-to-day life more efficient and stress-free.