Flower-Infused Photoshoots

The Good Girls Make Bad Grown Ups Editorial is Blossoming

The Good Girls Make Bad Grown Ups editorial with Russh Australia showcases the epic modeling duo that is Ava Smith and Kel Markey as they wielded faux metal flowers.

The dainty, blossoming motif that abounds this photoshoot is slightly at odds with its Good Girls Make Bad Grown Ups title. The name speaks to a theme that is dark and rebellious, and Smith and Markey appear to be anything but that as they held the bouquets. Stylist Gillian Wilkins stepped in and filled this gap as she dressed the pair in edgy lingerie, chunky jewelry, acid wash denim and cut jeans, precisely what one would expect of a one good girl now no longer production.

Flower-infused Fashion
Opportunity for fashion brands to incorporate faux flowers into edgy and rebellious designs.
Dark Floral Themes
Potential for photographers and art directors to explore the contrasting concept of dark and rebellious themes with delicate and blossoming motifs.
Reimagined Lingerie
Lingerie brands have the chance to embrace a more edgy and unconventional style by combining delicate flower elements with chunky jewelry and acid wash denim.

Who This Affects Most

Fashion
Fashion brands can experiment with flower-infused designs to create unique and disruptive collections.
Photography
Photographers and art directors can explore the concept of mixing dark and rebellious themes with delicate floral motifs to create captivating visual content.
Lingerie
Lingerie brands can reinvent traditional designs by incorporating unconventional elements like faux flowers, chunky jewelry, and acid wash denim.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 57%
Activity 40%
Freshness 8%

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