Cheeky Celebrity Commercials

Golden Lady's Rock Your Legs Campaign Features Miley Cyrus

Miley Cyrus appears topless in the new Golden Lady 'Rock Your Legs' advertisement.

Cyrus carries an inflatable heart to cover her chest, which she dances with, licks and squeezes suggestively throughout the commercial. At the end of the fifteen-second spot, she discards the now-deflated heart on the ground and walks out of the room, using only her hands to cover her chest.

The star is known for her outrageous antics -- on tour and in her personal life -- so this racy commercial is nothing new. If anything, the advertisement merely highlights Cyrus' notoriously cheeky personality and "rockin'" pair of legs, which are encased in a pair of Golden Lady's seamless rights in a bright red.

Controversial Advertising
Using provocative or risqué imagery or messaging to draw attention to products and services.
Brand Ambassadors
Partnering with well-known celebrities to endorse and promote products.
Body Positivity
Promoting diverse and inclusive representations of body types in advertising and media.

Who This Affects Most

Fashion
Creating edgy and bold marketing campaigns for clothing and accessories.
Beauty
Creating makeup and beauty product lines that celebrate individuality and self-expression.
Entertainment
Tapping into celebrity culture and pop icons to promote films, music, and other forms of entertainment.
SCORE
0.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 2%
Activity 10%
Freshness 8%