Australia's Golden Gaytime brand is a household name that recently promoted its new range of products with a dessert-themed popup. Offering a range of artisanal frozen treats, the activation was hosted at different Topshop and Topman locations across Sydney and Melbourne.
Named 'Crumb Shed,' the popup offered an artisanal ice cream selection with creations priced at $6 a piece. The flavors ranged from 'Unicorn Breath' -- a blend of vanilla breadcrumbs, strawberry candies and edible glitter flakes -- 'Chocapalooza,' a banana-infused treat as well as 'Crumb Choc Millionaire,' an unexpected treat with the addition of coconut and potato chip toppings.
Golden Chief's 'Salty Gaytime' and 'OG-G' flavors completed the tasty menu and gave those with a sweet tooth a chance to sample new Golden Gaytime products before they hit store shelves.
Crunchy Dessert Popups
More Stats +/-
Cookie Dough Cafes
Chef-Driven Ice Creameries
Thai Peanut Ice Creams
Vegan Yam Ice Creams
Collaborative Donut Menus
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.