Edgy Poolside Fashion

The Glamour France August 2013 Cover Shoot Stars Actress Jessica Alba

Partly punk and entirely playful, the Glamour France August 2013 cover shoot stars the one and only Jessica Alba. The American actress struts her stuff by the pool on a sunny day. Whether clad in a bikini top and tight graphic pencil skrit or combat boots and baggy shorts, her looks are so sexy they rival the summer heat.

The Glamour France August 2013 cover shoot was captured by photographer Jason Kim. It showcases a mix of skater casual denim, simple tees, sunglasses and studded belts that were put together by stylist Sébastien Cambos. The casual chic looks were perfected with a flawless face by makeup artist Lauren Anderson and sun-kissed tresses by hairstylist Robert Ramos.

Poolside Fashion
There is an opportunity for fashion industry players to incorporate edgy and playful elements in their summer fashion lines.
Skater Casual
Brands can take inspiration from the skater casual style and use it to create a new sub-culture aesthetic by incorporating streetwear and punk elements.
Sun-kissed Tresses
Beauty and hair care companies can capitalize on the sun-kissed tresses trend by offering hair care products that enhance natural highlights and provide protection from UV damage.

Sectors Adopting This

Fashion
The fashion industry can use this poolside shoot as inspiration to create edgy and playful summer collections with elements of skater casual and punk.
Beauty
Beauty companies can seize the opportunity by creating hair care products that cater to the sun-kissed tresses trend, offering protection against UV rays while enhancing natural highlights.
Photography
The photography industry can use this cover shoot as a reference point to inspire other poolside fashion shoots that incorporate elements of punk and skater casual style.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 65%
Activity 49%
Freshness 8%

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